Do you need
Branded Video Content
With Sticky Hooks?
BORING IS OBVILION
¡!
BORING IS OBVILION ¡!
Got It Made is a results-focused video production company based in Melbourne.
We make creative video content and ads that people actually want to watch.
(Wild concept, Right?!)
With our foundations in the entertainment industry, we have been applying our skills and processes to digital Marketing and communications for the past 14 years.
Why Brands Choose us.
Before making content for some of Australia’s biggest brands, we made entertainment.
That matters more than you might think.
It turns out that spending years producing documentaries that demand attention, directing comedy sketches that provoke laughter, and creating cooking shows that make technique captivating teaches you things.
We’ve learned what most production companies never do:
We know how to make people really care.
The other thing that sets us apart is that we feel the responsibility to deliver great results for you.
What we Do
Got It Made is a full-service video production company specialising in branded content and ads.
With over 20 years of making TV, comedy, documentaries, online content, internal comms and commercials, we've learned one sacred truth…
If it's boring, nobody's watching.
Not your target audience.
Not your mum.
Nobody.
We handle it all:
Creative Strategy & concept development
Script writing
Full production (preprod, shoot, post)
Media Strategy & Distribution, optimisation, tracking & reporting
In short, we make awesome content and get it in front of your audience who choose to watch instead of aggressively avoiding.
we know what we are doing
01 Your Audience Is Drowning in Content
Every Communications & Marketing manager knows video is important. The stats are everywhere: higher engagement, better conversion, increased awareness and connection.
But here's the truth: most branded videos are completely forgettable.
In a world where your audience has near infinite entertainment in their pocket, forgettable equals invisible.
We don’t just want to make nice videos, we want cut-through! We want results!
02 The Real Power of Video(When Done Right)
It builds emotional connection instantly
Video makes people feel.
A good video creates the emotional connection that turns a scroller into a beholder.
It simplifies complexity
Video takes dense paragraphs nobody reads and makes them instantly accessible. This ignites curiosity that drives engagement with deeper content.
It builds trust through authenticity
People spot a fake instantly. But genuine emotion, real expertise, and authentic passion builds trust faster than any other content can.
It meets your audience where they are
Your customers are watching video on LinkedIn, Instagram, YouTube, your website. The question isn't whether to create it.
The question is whether yours will be worth watching.
03 Making CONTENT THAT Actually HOOKS
Entertain first, sell second
The best branded content doesn't feel like advertising. It feels like something you'd choose to watch anyway. You want to create a social contract with the viewer - your brand entertains them, and in return, they give your brand their attention. When this contract is fulfilled, the viewer will be connected favourably with your brand.
Made by people who understand entertainment
Understanding video production isn't the same as understanding what makes video engaging. That's where most production companies fall short.
We respect the audience's time
Every second must earn the next. If it doesn't hook, hold, and deliver clearly, they are gone.
Engage & Prevail
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Engage & Prevail ][
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"I discovered Got It Made through a friend's referral. I engaged GIM, and the creative partnership lasted a decade. As a former global CMO, I have worked with many agencies worldwide, and Cathal’s creativity is the equal to them all. Cathal differentiates himself by truly understanding the client's needs and building true 1:1 relationships. I highly recommend Got It Made."
Tim Carroll, Former Global CMO at Village Roadshow
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“For over a decade, Got It Made has delivered outstanding ads and content for us. Their attention to detail and commitment to quality is phenomenal, even when budgets are tight.”
James Shannon, Creative Director at Shannon Behaviour Change
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“We have worked with Got It Made on a number of projects over the years. REIV and Lort Smith for example. Cathal is a professional. He knows what he’s doing. But, more importantly, Cathal is a thinker. Thinking about how the next shoot is going to work and be delivered. Thinking of creative solutions to elevate the result. Thinking ahead, so that on the day, we just get it done. And the Kommunal team all think he is just great to work with.”
Rod Curtis, Executive Strategy & Creative Director at Kommunal
All Initial Productions are backed by our rock solid 100% money-back Guarantee *
We are so confident that you will be happy with what we produce that if you are dissatisfied with the videos we make for you,
we will give you your money back!
No questions asked.
So you have, literally, nothing to lose!
*This is not a guarantee that your video will necessarily go viral. That would be a performance-based guarantee on increasing CTRs or some other KPI.
(FYI the use of TLAs (Three Letter Acronyms) was on purpose.) ^
Well, would you look at that! A parenthesis within a parenthesis! It’s like a dream within a dream. But not nearly as exciting. Anyway, the guarantee is that you will be very happy with the video we make together, and you will enjoy our process while it is being created and delivered.
^ If you would like a guarantee on our full capabilities utilising our full workflow from creative & media strategy, to production, distribution and reporting, including CTRs and XYZs, then we will offer guarantees on the outcomes delivering KPIs that we both agree upon. ¥
¥ Look! A footnote in a footnote. And now… its in another footnote! (…shrug)
YEah, but how much is it?
Packages for SIMPLE Projects
Look, every production is different. Some need explosions and a cast of thousands. Others just need good storytelling and a solid plan.
If you already have an idea for your project that doesn’t require us to deliver all the bells and whistles, we've got two packages that cover most smaller productions without making your accounting department weep.
Half-DAy SHoot & Edit
Perfect for:
Single-location shoots, interviews, Events, product videos, short ‘n’ Snappy content.
Full-Day Shoot & Edit
Perfect for:
single/Multiple locations, more complex shoots, Several interviews, bigger content needs.
Here is what’s included:
These packages include a producer and a camera operator, a 4K Camera and equipment, as well as a lighting kit. Plus, all editing, basic graphic design, colour grading, music and sound mixing.
All our prices include 2x aspect ratios of every export, as well as captioning for all.
(e.g. 4x5 with burnt-in captions [Instagram] and 16x9 with an SRT caption file [YouTube].)
For PRODUCTIONS that need more
Need full creative concept development, script writing, animations, or a shoot that spans multiple days/locations?
We'll put together a bespoke quote tailored to your project’s requirements.
You can start the process immediately by filling in our Brief Doc and emailing it to us, or by scheduling a call with us.
CUSTOM QUOTE
100% Obligation-Free.
Go on! We won’t bite… much.
RETAINER Models for the content hungry
If you require constant and consistent content, we can generate a retainer model to suit your needs, just give us a call. (As always, no obligation.)
Together, we will assess your requirements and then tailor a package for you to review.
With this option, we prefer to take on the entire creative, production & media workflow. That way, we can really fine-tune your content and its delivery for maximum cut-through and achieve the best results possible.
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STILL HAVE QUESTIONS?
let’s chat.